Brand and agency relationships have been somewhat fraught recently with a record number of agency relationships going under review last year – more than the previous three years combined in terms of dollars at stake.

The ANA’s transparency report will do nothing to help repair the overall mood of the advertising industry. Finding out that agencies are pocketing rebates on media buys that don’t get passed on in the form of savings for clients isn’t a good look for an agency system in need of positive PR.

Read the full Marketing Dive article here.